For obsessive creators who prioritize control, UniteAR’s seamless AR experience, primarily crafted for education and advertising, reigns supreme. However, for users seeking a versatile, industry-tested AR creation tool with broad potential partners and usage history, Blippar is the preferable option.
Key Differences Between UniteAR and Blippar
- UniteAR’s simple, no-coding-required usability contrasts with Blippar’s expansive AR platform.
- Blippar has strong industry partnerships, including titans like Porsche and PepsiCo, while UniteAR lacks a consistent partner listing.
- UniteAR prioritizes education and advertising. Blippar harbors broader application, spanning from packaging to product launches.
- Though both offer no-coding options, Blippar seems to lean towards more complex, project-oriented capabilities.
- Blippar’s history of financial issues questions its future stability compared to UniteAR’s steadier course.
- Established in 2011, Blippar has a longer operational history, while UniteAR was founded in 2016.
| Comparison | UniteAR | Blippar |
|---|---|---|
| Core Expertise | Augmented Reality App Development | Augmented Reality Content Creation and Publishing |
| Features | 3D models, 360-degree content, WebAR plugins, XRmeet | Blippbuilder, AR car recognition, facial recognition API, visual search engine using AR |
| No-Coding Needed | Yes | Yes – Blippbuilder |
| Platforms | iOS and MacOS | Google Glass, VR, AI |
| Applications | Marketing, Advertising, Education | Product launches, ad campaigns, AR gaming |
| Founded | 2016 | 2011 |
What Is UniteAR and Who’s It For?
UniteAR, a product of iBoson Innovations, is an immersive AR platform designed to blend digital experiences into the physical world. Overflowing with features such as interactive 3D models, 360-degree content, image slideshows, and more, UniteAR is perfect for creating custom AR experiences devoid of coding hassles. Targeted towards educators, creators, businesses and enterprises, UniteAR paves way for revolutionary marketing, advertising and learning avenues.
Pros of UniteAR
- Over 100 pre-built 3D models
- Custom AR experiences with no coding required
- User data privacy
- Comprehensive AR toolset including 360-degree content, videos, animated gifs, etc
Cons of UniteAR
- Limited to iOS 11.1 or later, MacOS 11.0 or later
- App size of 45.5 MB might be substantial for some users
What Is Blippar and Who’s It For?
Blippar, the UK’s pioneering tech unicorn, is a maestro in AR content creation and publishing. With a rich lineage of collaboration with high-profile brands like GSK, Porsche, Jaguar Land Rover, and PepsiCo, Blippar has been at the forefront of AR revolution since its inception in 2011. Embracing both playful and purposeful AR, Blippar’s product line is designed to cater a broad audience, focusing on advertisers, businesses, and content creators seeking to elevate engagement through immersive AR experiences.
Pros of Blippar
- Pioneers in AR content creation
- Strong partnerships with global brands
- Diverse AR solutions including visual search engine and facial recognition API
- Blippbuilder – a free-to-use, no-code AR creation tool
Cons of Blippar
- History of financial instability
- Could lean towards complex projects and away from ‘fun’ experiences, limiting some user’s desires
UniteAR vs Blippar: The Verdict
After a comprehensive review, it’s time to choose between UniteAR and Blippar. But the ‘right’ choice largely depends on who’s asking.
For Educators and Creators
If you’re an educator or a creator, UniteAR’s rich gallery of 3D models and user-friendly interface with no coding requirements may appeal. It offers
- an immersive AR experience
- the ability to create custom AR experiences
- free access and trial options
ensuring that resources are readily available and learning curve is gentle. 
For Game and App Developers
App or game developers might find Blippar’s position as UK’s first tech unicorn and its firsts in AR market intriguing. The platform features
- partnerships with elite brands
- experience in AR product launches
- developed APIs for facial and car recognition
Its history signifies a progressive evolution, reflecting a commitment to pushing the AR boundaries. 
For Marketers and Advertisers
For marketers and advertisers keen on pioneering AR solutions, both UniteAR and Blippar provide valuable offerings. However, Blippar’s strong relationship with high-profile clients, pivot towards an AR creation SaaS platform, and focus on integrating AR into marketing budgets could prove more persuasive.
In conclusion, if you’re an educator or a creator wanting an easy-to-use platform, UniteAR is your go-to. However, for more complex, ambitious AR projects, especially in marketing or app development, Blippar takes the edge.
