Choose Matterport for detailed, interactive 3D models, perfect for developers in need of robust customization options, accurate measurements, APIs and SDKs for integration. Alternatively, pick Kuula if fluid experience, quick response customer support, and competitive pricing are your main concerns.

Detailed comparison: Matterport vs Kuula

Key Differences Between Matterport and Kuula

  • Matterport offers an all-in-one platform for 3D space capture and creates digital twin models, while Kuula focuses on Virtual Tour creation.
  • Matterport has advanced features like DollhouseView, Measurements, Tags, etc. Kuula ensures ease of sharing and customization of player settings.
  • The starting price of Matterport is determined by the number of Active Spaces, while Kuula has a starting price of $20/month.
  • Matterport provides APIs and SDKs for app development and integration, Kuula, on the other hand, offers a user-friendly interface with a rich set of features.
Comparison Matterport Kuula
Key offering All-in-one platform for 3D space capture Virtual Tour creation with 3D 360 tours
Beloved Features DollhouseViews, MeasurementModeViews, GoogleStreetView, GuidedTours, Tags Custom branding, VR integration, unlimited hotspots, Matterport and Floorplan/Dollhouse integration
Technology used 3D cameras, 360° spherical cameras, lidar cameras, or mobile devices Wide-camera compatibility, including 360 camera models, DSLR, and 3D software
AI Powered Yes, Cortex No
Add-On Services Matterport Axis™, a motorized mount for smartphones, starting at $79 No
Integration With Platforms Google Street View, VRBO, Realtor.com Google My Business Listing, websites, social media
Pricing Structure Based on “Active Spaces”, varies with features across Free, Starter, Professional, Business, and Enterprise plans Starting price is $20/month, with free trial available
Availability of Professional Scanning Services Available in 200-700 cities depending on the subscription plan No
User Base Trusted and used by over 75,000 customers in 170+ countries Users uploaded over 10 million panoramic images that received over 1 billion views
Data Protection Compliant with best-in-class security and customer data protection standards No Information Available

What Is Matterport and Who’s It For?

Matterport is a leading name in the sphere of AR/VR technology providing comprehensive 3D digital spatial solutions. This platform transforms real-life spaces into digital twin models with accuracy generally within 1% of reality. Matterport offers an array of features, such as DollhouseViews, MeasurementModeViews, GoogleStreetView, GuidedTours, and Tags. It facilitates enhanced viewer engagement, ensures enterprise-grade security, and champions team collaboration.

From individual homeowners to small businesses, and large-scale enterprises, Matterport caters to a wide spectrum of users. With flexible pricing plans tailored to fit diverse needs, this groundbreaking solution has earned the trust of over 75,000 customers in 170+ countries.

Colorful professional capturing 3D space at a storehouse

Pros of Matterport

  • All-in-one 3D spatial capture
  • AI-assisted walkthrough creation
  • Accurate measurements
  • Extensive feature offering
  • Simplistic Matterport Axis™ for smartphones
  • Active spaces pricing model

Cons of Matterport

  • Higher-cost services for thorough scanning
  • Limitations in rural or remote regions

What Is Kuula and Who’s It For?

Kuula is a well-established name offering innovative solutions for creating captivating 3D 360 virtual tours. Founded in Los Angeles in 2016, Kuula prides itself on its player delivering a high-quality, detailed, and smooth fell. The platform encourages extended user-engagement with simplified tour sharing, player customization, and domain usage options under its Business plan.

Kuula has carved a niche in a multitude of sectors, including real estate, digital marketing, hospitality and has a passionate user base that includes companies and photographers worldwide. With an impressive portfolio of over 10 million panoramic images having received more than 1 billion views, Kuula sets the bar high in the VR sphere.

Colorful virtual tour guide at a luxurious villa

Pros of Kuula

  • Creation of fluid 3D 360 Virtual Tours
  • Increased user engagement
  • Business plan with superior features
  • Compatible with wide-ranging cameras
  • 10 million+ images uploaded

Cons of Kuula

  • User profile customization lacking
  • “Love” image restriction for non-members

VR/AR Creativity – Matterport or Kuula?

Picking the best platform hinges on unique needs.

Tech Aficionados

Matterport provides an unparalleled, comprehensive platform for 3D space digitization, flaunting a wealth of integrational features. Perfect for specialists relishing in tech innovation.

Tech enthusiasts experimenting with AR/VR creation

Real Estate Professionals

Matterport delivers an impressive suite tailored to property offline-to-online transitions, with a serviceable professional scanning package. Ideal for consultants striving to scale realty businesses to the digital space.

Estate agent exploring VR listings

Developers

Matterport comes with powerful APIs/SDKs for custom app development, while Kuula delivers stable, user-friendly interface beneficial for more simplistic needs. Great fit for app creators, offering both advanced and simpler solutions.

Programmer writing code to customize VR apps

VR Tour Creators

Kuula rules in virtual tour creation with user-friendly settings and seamless sharing capabilities. Makes a smart choice for creators aiming to maximize interaction on their VR tour.

VR tour creator designing a virtual showcase

Marketers

Kuula stands out with custom branding and easy sharing on various platforms. Essential toolbox for marketers to amplify their reach.

Digital marketer maximizing brand visibility through VR tours

Balancing needs and features, Matterport’s all-inclusive 3D platform makes it an innovative choice. However, Kuula excels in VR tour creation and marketing engagement with its user-friendly, customizable environment.

Tiffany Brise

Content writer @ Aircada, patiently awaiting a consumer AR headset that doesn’t suck.