In the Wix vs Editor X comparison, the choice hinges on your needs. For eCommerce and intuitiveness with extensive templates, opt for Wix. If a professional interface with advanced design tools and coding capabilities are pivotal, go for Editor X.

Wix vs Editor X comparison

Key Differences Between Wix and Editor X

  • Coding Options: While Wix offers Velo for rapid app deployment, Editor X supports more robust coding tools.
  • Ecommerce Solutions: Wix provides a commerce-centric infrastructure built for high-volume sales. Editor X offers basic commerce solutions like integrated payment processing and shopping cart options.
  • User experience: Wix’s user-friendly, drag-and-drop editor is suitable for beginners compared to the advanced creation platform of Editor X.
  • SEO tools: While both offer SEO capabilities, Wix’s platform seems more focused on boosting visibility in SERPs.
  • Templates: Wix offers over 500 designer-made templates, while Editor X provides a smaller, but customizable variety.
  • Collaboration Feature: Unique to Editor X, teams can simultaneously work on projects.
Comparison Wix Editor X
eCommerce Platform Intuitive eCommerce platform with robust features like multichannel sales, wide payment options, and up to 750 transactions per second. Included eCommerce solutions with integrated payment processing and shopping cart options.
Web App Deployment Offers Velo for rapid web app deployment with enhanced eCommerce functions. Advanced creation platform that supports powerful coding and troubleshooting tools.
Transaction Management Handles high-volume sales, manages shipping and payments. Integrated payment processing and online store creation.
Templates Availability 500+ designer-made templates, library of industry-specific templates. Customisable website, design templates on offer.
User Interface User-friendly with a drag-and-drop editor, optimized for speed and performance. Responsive design with a drag-and-drop tool and advanced design features.
Ecommerce Solutions Supports 80+ payment solutions including Wix POS. Features like a cryptocurrency converter and a ‘Buy Now’ button available. Integrated payment processing, online store creation with shopping cart options.
Security Secure and reliable eCommerce infrastructure. SSL-certified, PCI compliant, international privacy law adherence, and extensive data protection methods.
Mobile Responsiveness Wix Retail/Mobile POS sync online and in-person sales. Also, the platform is mobile-responsive. Features like custom breakpoints, scalable text size across devices ensures mobile responsiveness.
Scalability Flexible for businesses of all stages, scalable for growing businesses. Scalable creation platform, suitable for web professionals and designers, also adaptable for entrepreneurs.
SEO & Marketing Tools Inbuilt SEO-friendly tools for enhanced visibility, promotional tools. Store can be promoted via email marketing, Facebook ads, and discount coupons. Connectivity with marketing tools like Google Analytics, Facebook Pixel, and Hotjar. Offers features for SEO capabilities and marketing like 301 redirects, customizable meta tags, and automated postings.

What Is Wix and Who’s It For?

Wix – a majestically flexible e-commerce platform that supports businesses at every stage; startups, global sales, brick-and-mortar businesses moving online, and more. It’s an apposite choice for business owners in search of a competent solution that manages shipping, payments, and marketing effectively. With a capacity to process high-volume sales of up to 750 transactions per second, even the brisk pace of online commerce seems carefree.

The Wix platform is commendable for sellers who utilize multiple sales channels, including Amazon, eBay, Wish, Facebook. Offering international payment providers, localization capabilities, it’s an elegant symphony of cross-border selling in the grand concert of global e-commerce. Showcasing a customization-driven experience using Velo for web app deployment and promoting the store via email marketing, the platform promises growth and extension.

Colorful snapshot of a business owner analyzing his Wix online store performance from a laptop in a bustling office space

Pros of Wix

  • Intuitive eCommerce platform
  • Supports multichannel sales
  • Manageable via Wix Owner app
  • Offers up to 50,000 products in your online store
  • User-friendly with drag-and-drop editor
  • Optimized for speed, performance
  • Renowned customer support

Cons of Wix

  • Limited customization compared to open source platforms
  • May require additional apps for advanced features, leading to increased cost
  • No access to FTP or raw databases

What Is Editor X and Who’s It For?

A creation born from Wix’s innovation, Editor X epitomizes the finesse needed in creation platforms for designers and web professionals. With a robust Trustpilot rating of 4.6 out of 5, it showcases its penchant for pleasing entrepreneurs seeking a prime online presence. The platform offers collaborative features, compatibility with multiple coding languages, smooth integration of eCommerce solutions, and elevated design options, making it a dynamic choice for modern designers.

Editor X stands out with its unique “Collect Valuable UGC” feature enabling testimonial and feedback collection. It secures its unique place in the market with advanced functionalities for niche businesses like restaurants and the impending transition to Wix Studio.

Colorful depiction of a Web designer working on a complex layout using Editor X in an eclectic studio space

Pros of Editor X

  • Customizable, responsive web design
  • Unique collaboration feature
  • Integrated eCommerce solutions
  • Marketing and SEO capabilities
  • Adherence to international privacy laws

Cons of Editor X

  • Steep learning curve for non-designers
  • Limited template selection compared to competitors
  • Fees for premium features and apps

Wix or Editor X: The Final Verdict

In the faceoff between Wix and Editor X, the decisive edge depends on individual requirements and aspirations.

Ecommerce Entrepreneurs

Considering Wix’s robust eCommerce functionality, entrepreneurs focusing on online sales might prefer Wix. Its intuitive platform, myriad payment methods, and scalable infrastructure make it an ideal choice.

An entrepreneur analyzing eCommerce data on his laptop

Web Professionals

Web professionals keen on advanced design and coding capabilities might lean towards Editor X. With its customizable options, coding tools, and collaboration features, it is designed to meet professional standards.

A web professional working on a complex website on Editor X

Startups

Startups aiming for cost-effectiveness might find Wix more accommodating. Its various pricing plans offer flexibility and affordability without compromising functionality.

Start-up founder strategizing while working on Wix

Franchised Businesses

For franchises aspiring for global reach, Wix’s international platform with multilingual capabilities gives it an edge. Its features for managing global online sales are both impressive and crucial.

A franchise owner looking at Wix analytics for global reach

Online Creatives

With Editor X’s unique UGC feature and advanced design capabilities, creators needing audience interaction might lean towards Editor X. The platform provides tools for testimonials, feedback, and social sharing.

A creative artist designing an interactive website on Editor X

When choosing between Wix or Editor X, ecommerce enthusiasts might prefer Wix for its comprehensive sales capabilities, while web professionals may lean towards Editor X for greater design freedom and coding functionalities.

Patrick Daugherty

Content writer @ Aircada. Merging AR expertise with a love for late-night gaming sessions.